Marketing strategy and implementation for SMEs
Our Dolce Vita services are brilliant for businesses that are looking for expert advice as and when they need it.
Dolce Vita is:
Choose the plan that works for you
Market your business with confidence, knowing we’re by your side. Prices start from £250 per month - get in touch for details.
Strategic marketing advice for business owners
Duo is ideal for business owners who want to brainstorm ideas or get expert, strategic advice on longer term marketing activities. The package includes two hours of marketing advice each month which you can tap into as and when you need it. Use the time in a single two-hour period to work on strategy or split it across the month to keep you on track with your marketing and communications.
Strategic marketing advice and content review
Quattro is perfect for busy business owners who want to check in on their marketing strategy and get regular pointers or mentoring on marketing content. A typical month might include a strategic brainstorm, time to review marketing content and an action list to ensure marketing and comms stays top of mind. Quattro also includes six social media posts to ensure you are consistently pushing your key messages.
Blending marketing strategy and content creation
Like the strategic element in Duo and Quattro, Otto includes time for a monthly marketing strategy support call, so you can pick our brains as and when you need. With Otto, you also get a monthly piece of content, such as a blog post, and eight social media posts included. Sometimes, you just need a spare pair of hands to ensure your marketing and communications stay on track. If you want to ensure that marketing doesn’t stop, even when you are busy, Otto is for you.
Your very own outsourced marketing support
Choose Completo and get senior, professional advice at a fraction of the cost of a full-time marketing director. At your beck and call, we will offer strategic advice and guidance whenever you need it. Completo also includes monthly content creation, with two shorter pieces of content such as blog posts, or one longer piece such as a case study or thought leadership article. Working as your partner, we will implement your marketing programme, delivering social media content with maximum impact.
Hit the headlines with PR
Our Paparazzo service will help you grab journalists’ attention with stories that stand out from the crowd. After building a media distribution list, we will draft press releases, pitch them to your key media and issue them to your wider audience. We will also identify and reach out to bloggers and influencers to find new ways to promote your business.
Internal communications for changing times
It’s not just your marketing that will have changed since the start of the pandemic. Your employees are your greatest assets. And they too have gone through a lot of change in the past two years. Working from home and now maybe working in a hybrid environment. So, with all the change, how has your brand story evolved? And if we asked your team, would they know and understand the evolution? Padua Communications has packages for internal comms, depending on whether your business is new and breaking out from the pandemic or if you have been around the block a few times.
Build brand values to kickstart your business
Ideal for start-ups, the Absolute Beginner package begins with a mini brand messaging session. During this session, we will help you define your brand values and company language. From the session with key stakeholders from the business, we will provide some pointers for employee comms and we will create an employee handbook that is tailored specifically to your new and growing business.
Keeping your brand story up to date
Perfect for more established businesses that already have an established brand, regular internal comms or an employee handbook in place, we run a collaborative session where we fact check your comms, challenging you from an outside perspective to make sure clarity is key. We'll then advise on next steps in updating your brand story. By updating your internal brand story, you will empower your team to be your biggest brand fans able to support your business aspirations.
FAQs
Have more questions on our marketing and PR packages for SMEs? Get in touch and we will get straight back to you.